MeanWhile
In the ever-changing world of home and lifestyle, MeanWhile... stands as a beacon of tranquility and thoughtful design. Originating from Morgan Wright Ltd, a family business founded 11 years ago, MeanWhile... is the culmination of a journey that began as a distributor for homeware brands. In 2018, driven by a desire to create something unique, they launched their own brand, MW Home. However, they soon realised the need for a name that truly reflected their ethos and values, leading to the birth of MeanWhile...
The name MeanWhile... is a clever nod to their roots, maintaining the MW connection while representing a serene space amidst life’s chaos. It embodies their commitment to offering an ethical alternative to mass-produced homewares, focusing on sustainability, craftsmanship, and affordability.
MeanWhile... is more than just a brand; it’s a family story of passion and creativity. The team designs exclusive products that can’t be found elsewhere. Inspired by their uncle, a skilled potter, they create hand-thrown pottery, hand-blown glass, and hand-painted pieces, each telling a story of artisanal craftsmanship.
Ethical practices are at the core of MeanWhile... Each product is crafted by small manufacturers using traditional methods, often with recycled materials. The team personally visits the makers across the world to ensure their values are upheld. This dedication to quality and sustainability resonates with their audience: conscious buyers who appreciate hand-finished details and a commitment to supporting artisans.
MeanWhile... is about more than just products; it’s about creating experiences. Their philosophy is to make everyday rituals special, evident in every design, from best- selling mugs to soon-to-be-launched textiles. They add value through beautiful packaging and exceptional photography, helping customers visualise their products at home.
In a world of fleeting trends, MeanWhile... offers a timeless retreat, inviting you to find peace in the beauty of thoughtfully designed homewares.
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