We are a towel manufacture from Imabari City, an area renowned for being Japan's largest producer of towelling products. Our concept is “to weave bonds with our customers by putting our feelings into our threads”. We have been collaborating with Morita MiW who is a poet and painter in Tokyo.

Our objective for teaming up was to turn everyday objects into experiences with the concept of "making those who use them happy". How could these beautiful creatures not make you smile? These high quality products are made with both a sense of humour and a desire to bring beauty into your everyday life.