Alice Ojeda
Founder ,
Authentic House
Alice Ojeda is founder of Authentic House, an online plastic-free shop aiming to encourage more people towards sustainable living. Their range includes soap, skincare, cleaning and kitchen products. Since launching in 2018, Authentic House has been featured in The Guardian, Financial Times and British GQ, as well as being sponsored by Red Bull's Social Innovation Programme. They've planted 3,569 trees to date.