No one in business likes to feel ignored. Especially not when toil and talents go unnoticed in an overwhelming market full of competition and fight. And yet - so many do. At this point, they turn to PR to sprinkle some magic dust.

But what kind is right for you and your business? Digital? Old fashioned press? Magazine, newspaper, broadcast - or shall I just throw my lot in with personal branding and be done with it?

Join journalist and communications expert Priscilla Pollara, founder of reputation and comms consultancy Top Trick, as she helps steer you in the direction of the most appropriate form of PR for YOU, while also reminding you how to communicate, pitch and boast better. When you seek recognition, sales and success, this is really key.